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Head of Commercial

Job Overview

Head of Commercial

Contract Type:

Full Time

Salary:

Location:

Westmeath - Westmeath

Contact Name:

John Miller

Industry:

Sales

Date Published:

23-Feb-2026

FRS Recruitment is currently recruiting for a Head of Commercial on behalf of a leading distributor of tractor parts. This is a full-time permanent role.

Over the last 40 years our client has become a market leader as an importer and distributor of tractor replacement parts. Due to continued expansion both nationally and internationally we are now looking to recruit a Head of Commercial.

The role provides dynamic leadership to the customer service team and multilingual sales representatives, driving excellence and consistently aligning teams around KPIs and targets across the sales organisation. By analysing trends in customer behaviour and market dynamics, the Head of Commercial will define data-driven strategies that continually enhance commercial performance and support marketing activities.

The successful candidate will lead a team of 15+ sales representatives, each aligned to a specific market and supported by a designated native speaker, while working in close partnership with IT, Procurement, and Marketing. A key aspect of the role is providing team leadership alongside the Managing Director, as well as overseeing and reviewing key accounts and major customers. While the team includes many seasoned industry professionals, newer members will require ongoing coaching, mentoring, and development to reach their full potential.

We are seeking candidates with extensive experience in Sales and Marketing management, strong commercial acumen, and the ability to think strategically. You will have a proven track record in revenue forecasting, target setting, and budget management, coupled with the leadership capability to drive high performance across a commercial team.

Duties to include

  • Execute the company’s strategic goals to further drive and enhance sales revenue.
  • Utilising analytics tools to identify and pursue additional sales opportunities.
  • Maintain and grow current sales opportunities to the active customer base.
  • Manage key interdepartmental relationships using their expertise and experience to guide procurement and marketing decisions in relation to current market demands and sales trends.
  • Represent the brand at trade shows
  • Develop excellent product knowledge.
  • Maintain competitor knowledge, competitor activity and cascade appropriately across the organisation.
  • Remain current on industry business development.
  • Develop and maintain our Sales and Customer Service training Programmes in line with business needs.
  • Maximise our current customer spend by understanding our percentage of their spend and delivering a strategy and plan to increase their spend.
  • Build relationships to encourage repeat business.
  • Exceed KPI's
  • Works closely with marketing on plans, processes, and materials to develop. leads, secure new customers through promotion of product in the relevant market areas through digital media.
  • Maximising the team’s potential and ensuring the team is actively engaged while supporting their development.

Candidate profile

  • At least five years sales team management experience.
  • A proven track record of making data driven decisions.
  • Excellent communication skills
  • Commercial acumen with a collaborative mindset.
  • Excellent presentation skills.
  • Industry knowledge desired.

Remuneration

Attractive salary & bonus , pension & healthcare

To apply

Please email your cv through the attached link

Phone calls in confidence to John Miller on 087 9955439

APPLY NOW

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