Web Content Manager

Job Overview

Responsibilities

  • Responsible for creating an excellent user experience aiming to increase sales.
  • Develop and upload creative content whilst ensuring that the on-line brand message is consistent with other platforms.
  • Create and execute email campaigns including landing pages to increase traffic and conversion and optimize email campaign performance through A/B testing and segmentation.
  • Troubleshoot code and technical issues affecting content display.
  • Ensure web content is search engine optimized and aligned with the company marketing strategy.
  • Manage A/B testing of the marketing placements across the websites, including the test strategy, segmentation, results, analysis and recommendation.

Requirements

  • Meticulous attention to detail both with the written word and imagery plus the ability to write creative descriptions for product and the overall site.
  • Proficiency with SEM tools and platforms (e.g. Google Search Console, Google Analytics, Bing Webmaster, Google Adwords, etc.).
  • Expert knowledge of HTML and CSS with experience in Responsive design.
  • SEO experience.
  • Graphics skills, ie Photoshop and Illustrator.
  • Interest in fashion would be a distinct advantage as would the ability to suggest styling options.
  • Energy, enthusiasm, imagination and innovation plus a can-do proactive approach combined with high energy levels.
  • A minimum of 3 years' experience.

If you're interested in this role, click 'apply now' to forward an up-to-date copy of your CV! Not ready to apply just yet? Or perhaps this job isn't quite right for you but you are looking for a new position, please contact Emma for a confidential discussion on your career 086 7838584

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