Senior Marketing Manager

Job Overview

Senior Marketing Manager

Location: South Dublin, Ireland.

A dynamic and fast-growing Software Company that innovates at the cutting edge of enterprise technology is seeking a Senior Marketing Manager to join the team here in Dublin.

Reporting to the CMO, you will have a passion for creating engaging marketing campaigns that inform and motivate while at the same time appreciate the power of data-driven analytics to maximize ROI and optimize engagement across all channels.

Responsibilities:

  • Manage the development, execution and optimization of all digital marketing campaigns including paid search, social media, display advertising, email marketing, web and marketing automation.
  • Define, create and manage engaging thought-leadership content that aligns with the company's customer acquisition and brand objectives.
  • Design, build and maintain the company's online presence including web site and social media channels.
  • Manage all trade shows and conferences including webinars.
  • Collaborate with sales and regional teams in designing and implementing channel partner and co-marketing programs.
  • Lead the management of brand activities including the creative direction and design of all collateral and communication channels.
  • Manage global marketing program budget.
  • Analyse and report on the performance and ROI of all marketing activities and assess against an agreed set of KPIs and metrics on a monthly basis.
  • Manage all corporate communication and PR activities.

Key Attributes:

  • 5+ years marketing experience working with a technology/software company.
  • Highly creative individual with a strong analytic background with experience in identifying target audiences and creating thought-leadership campaigns that engage, inform and motivate.
  • Strong track record of delivering successful digital marketing campaigns that drive high- quality leads across multiple channels including web, email and social.
  • Experience implementing and managing marketing automation platforms.
  • Experience with Marketo/Salesforce.
  • Demonstrate strong project management skills driving alignment, planning resources, managing milestones and objectives and taking overall responsibility for project success.
  • Strong track record essential in leveraging data-driven insights to drive strategic direction and optimize the performance of marketing activities and channels.
  • Bachelor's Degree required.
  • Excellent communication skills both oral and written

Compensation:

  • The compensation for this role will be commensurate with the candidate's experience.
  • This is a terrific opportunity to join a Tech company at a Senior level and be part of future success.
  • Employees are given a lot of freedom, responsibility and space to shape their own projects.

Apply with CV and Cover note outlining previous experience and suitability for the role.

Apply Today

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